I won't ever be Jacques Chirac she slips

Cécile Duflot (Europe ecology) overlapping last Saturday a Vélib' in Montreuil. Anne Hidalgo (PS), the next day, on a barge of the canal from the Ourcq, in Paris, with a brass band in the background; Valérie Pécresse (UMP), still and network stations, always to better mark "the failure of Jean-Paul Huchon transportation". Here are three women like no other, rising values of their respective parties, candidates to different degrees in Ile-de-France (1), who campaign tirelessly to try to prove that they can represent a new way of doing politics, more human, more genuine, less... policy. Opponents fierce in the election, they chose the same niche to exist: the photogenic woman which is mine not to play, but which set its State to position itself on the niche of the proximity, and modernity more. A barge as HQ for Valérie Pécresse, meetings in the open air for Anne Hidalgo, "festive" meetings with Cécile Duflot bio buffet: they competed for original ideas to give a "friendly" tour - Word features of recent weeks - in this sleepy campaign.

All have also invested these new tools that are Facebook and Twitter, while Cécile Duflot recognizes that this is not his natural bent. But it is true that, from the top of his thirty-four years, the leader of the Green Party has less than the other need to surf on the air of the time. Valérie Pécresse has shown very present on social networks, so try to revolutionize the exercise: "Summer at Vincennes market, still spoke of the RER", recently mailed on Twitter. Anne Hidalgo is, however, to make his trademark, leaving this to break the usual codes of conduct: she has posted a photo of Valérie Pécresse seeming snooze at a meeting of the Regional Council. Social networks "make joyful and fun campaign", was it justified, after the end of February une thirty bloggers, twitters and journalists in line. Its rival UMP has not laughed.

"I won't ever be Jacques Chirac"

Being one Francilienne as others also implies keeping away this ambition tearing their male counterparts. Three women join on this desire to stay simple and not invest the codes and language formatted that interfere with the image of the policy. Cécile Duflot is the point on this theme: no question of being "Redondo" by communication professionals. "I lose the thread of my ideas and the sincerity that comes with", does. "If I just in politics, it is that there must be"Sincere","normal"people." Its control more and more asserted on television trays is that she and her work, provide his family. And, on the Aligre market, this Sunday in late February, she tries to barely hide his youth in the trade. Force dialogue with growers in work is not in its nature: then it tentatively tract-program and part of a grateful laugh when we address him a word of encouragement. "I won't ever be Jacques Chirac", she slips.

Nothing to do with the proximity demonstrated professionalism Anne Hidalgo. Shake hands and make talk traders became second nature for one who has repeatedly campaigned for Mayor of the 15earrondissement. On Wednesday of February, rue de Faubourg-Saint-Martin, she asks merchants on their full-year results and expectations, encourages them and minaude gently: "I should wear glasses, but I am too nice for that", she confesses to an optician.

A candidate in his own camp

Valérie Pécresse, also, the secrets of "com" are also guarded that were in the past recipes. In the smaller, rooms where dialogue is possible, it is not to force the line: dunce on his project for the region, smiling and warm, it has little difficulty in convincing. Including in Montfermeil (Seine-Saint-Denis) and popular neighbourhoods, where it multiplies travel to break his image of elected Versailles. Rallies and televised debates, it is often more difficult to place her voice - despite (ulterior) work with actors - and not to give a picture of good a little superior student with have response to any.

Because this is a pitfall facing either our Charlie's Angels: female softness and ruggedness of the policy do not always mix. Behind their smiles and gaiety of their uniforms - coloured to Valérie Pécresse, black or well for Anne Hidalgo, sober but more and more women for Cécile Duflot-, the three often give the impression of being false soft. Anne Hidalgo clearly claims its "castagneuse" side: "I know kicking, in the policy he must love the share of combat," she says. Cécile Duflot "laments" regular games of another time, but does not hesitate to manipulate the acerbic humour. As in this debate on FR3 where Valérie Pécresse pointing finger "the galley of transportation in the early morning on the waterfront in the rowboat." Replica of Cécile Duflot: "I'm not in the stations in the early morning of the campaign, I take the RER almost every day for eighteen years. I know what is the reality. "PS, his attacks are more hieratic and, ultimately, less and less severe as approach the vote. It is true that polls encourage him to be cautious with this opponent, who was likely to become an ally.

Valérie Pécresse, the exercise is other more complicated. How to be heard when you want to prohibit personal attacks (itself did not appreciate to be compared to "Alice in Wonderland country" by Jean-Paul Huchon), while his own troops did not hesitate to do so (the UMP in the Val - Oise candidates against Ali Soumaré) How especially denounce Socialist stock when the most urgent is to respond to attacks from his own camp The campaign of Valérie Pécresse was polluted by internal resentment, born of the primary against Roger Karoutchi. The handful of women UMP (Pécresse-Yade-Kosciusko-Morizet-Jouanno) himself has not exceeded the stage of the photo - in "Paris Match"-: between the piques (Chantal Jouanno) and indifference (AP9) of his accomplices, Valérie Pécresse to is in the end found alone well, accused of authoritarianism, and stiffness when it provides play college and displays an optimism foolproof. The velvet on the iron hand glove is an exercise in precision.

The formulas that are fly

What is their ability to be heard, the three candidates have used formulas which are fly and targeted attacks. "There may be the kind and the wicked", Cécile Duflot launched when Valérie Pécresse has emerged from its local candidates in case Soumaré. "The PS region manages programs, but does not deal with the people", has criticized the UMP candidate, to Jean-Paul Huchon, while Anne Hidalgo was the right of "wanting to circumvent democracy by wishing that the region be administered by the Government." But this ball of arrows curiously played in a sort of dialogue of deaf, each pursuing its own objective, often far away from the region.

Paris Cap

Anne Hidalgo did not hesitate to endorse his Parisian CAP, saying that the region should keep to the left to better support the Paris City Hall. Willingness to run the estate of Bertrand Delanoë in the next municipal, it did that very weakly defended. Cécile Duflot made its first weapons before the presidential election of 2012 (she refuses to follow Daniel Cohn-Bendit in the idea of a deal with the PS), working on the credibility of a Green Party that she wants to get rid of his utopian cloak. It has weekly meetings with business leaders to discuss economy, she did working CNRS experts to assess the number of jobs created by the reduction of CO2 emissions...

To Valérie Pécresse, she tried to win with stripes of quadra in a straight line where dolphins compete hotly (Xavier Bertrand, Jean-François Copé...). The convening of its list by Nicolas Sarkozy last week has been interpreted to the UMP as upset tutelage of the head of State. But by posting worth that worth a smile to any test, Valérie Pécresse tries to play on another rope of the President, forcing his respect, him who has always said that to succeed in politics, he had to "injury" and "wet shirt".