The trade truly was the first time I could bring forth an opinion I had for months. But while the deal made the team far more valuable to potential suitors — shedding nearly $250 million in contracts due over the next six years — there was one thing that alerted me to the owners trying to increase the value of a franchise in a short-term basis. That occurred all the way back in early May.
Report: Red Sox Owners Mulling Sale Of Team, Henry Denies
It was not the idiotic letter Larry Lucchino wrote to season ticket holders.
It was not the team boasting about their league-leading bronze plaque collection.
It was not the incessant playing of “Sweet Caroline” when trailing by double digits to the Yankees in the bottom of the eighth.
It was not the $9 beers or Red Sox Nation membership cards.
It was not their railroading of Terry Francona in a Bob Hohler column of their team paper The Boston Globe "
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